Privacy Policy

Last Updated: [Insert Date]

Welcome to Vibrant Shoe Style by Skechers Store (“we,” “us,” or “our”). At vibrantshoestyle.com, we are committed to protecting your privacy while providing a secure and convenient shopping experience for our global community of active, style-conscious customers. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or make a purchase.

1. Information We Collect

We collect the following types of information to provide and improve our services:

Personal Information

• Contact Details: Name, email address, phone number, shipping/billing address
• Payment Information: Credit/debit card details (processed securely via our payment partners), PayPal account information
• Account Information: Username, password (hashed), purchase history, saved preferences

Non-Personal Information

• Device Data: IP address, browser type, operating system, device identifiers
• Usage Data: Pages visited, time spent, click patterns, referring URLs
• Location Data: Country/region for currency conversion and shipping options

2. How We Use Your Information

We use your information to:

• Process orders for our athletic, casual, dress, and specialty footwear (including ESD shoes)
• Provide secure payment processing with Visa, MasterCard, JCB, and PayPal
• Offer personalized recommendations based on your browsing preferences (boots, basketball shoes, canvas styles, etc.)
• Improve our website functionality and customer experience
• Communicate order confirmations, shipping updates, and promotional offers (with consent)
• Prevent fraud and enhance security with military-grade 256-bit SSL encryption
• Comply with legal obligations and enforce our policies

3. Data Sharing and Disclosure

We may share information with:

• Payment Processors: To complete transactions (Visa, MasterCard, JCB, PayPal)
• Shipping Providers: To deliver your Skechers products worldwide (excluding most Asian countries and some remote regions)
• Service Providers: For website hosting, analytics, and marketing (with strict confidentiality agreements)
• Legal Authorities: When required by law or to protect our rights

We never sell your personal information to third parties.

4. International Data Transfers

As we serve customers globally (except certain regions), your data may be transferred to and processed in countries outside your own. We ensure all transfers comply with applicable data protection laws and implement appropriate safeguards.

5. Data Storage and Security

We implement robust security measures:

• Payment details are encrypted using 256-bit SSL technology and never stored on our servers after processing
• Regular security audits and vulnerability testing
• Limited employee access to personal data
• Data retention only as long as necessary for business or legal purposes

6. Your Rights

Depending on your location, you may have the right to:

• Access, correct, or delete your personal information
• Restrict or object to certain data processing
• Receive your data in a portable format
• Withdraw consent for marketing communications
• Lodge complaints with data protection authorities

To exercise these rights, contact us at [email protected].

7. Cookies and Tracking Technologies

We use cookies and similar technologies to:

• Enable essential website functions (e.g., shopping cart)
• Analyze site usage to improve our athletic, casual, and dress shoe offerings
• Personalize content based on your preferences (e.g., comfort-focused or performance footwear)
• Deliver targeted ads (with your consent where required)

You can manage cookie preferences through your browser settings. Disabling cookies may affect website functionality.

8. Children’s Privacy

Our website is not directed to children under 13 (or 16 in some regions). We do not knowingly collect personal information from children without parental consent.

9. Changes to This Policy

We may update this policy periodically. The “Last Updated” date at the top indicates when revisions were made. Continued use of our site constitutes acceptance of the updated policy.